Hearing is the sense that’s always on, and every sound you hear makes an impact. This puts audio at an advantage in today’s digital landscape, where competition for attention is fiercer than ever. Hearing vs Listening is an audio-first presentation that takes audiences through the differences in the sonic spectrum, from leaned-back audio experiences to leaned-in listening. This live, interactive, 30 minute session includes science-backed creative tips for how best to reach consumers in these contrasting listener mindsets.
To book this experience reach out to experiential-team@sxmmedia.com
Listeners everywhere are tuning into travel-based podcasts for both a mental escape and to start planning their next physical escape. Travel brands at the top of their game are taking notice. With travel industry ad spend in podcasting projected to climb 112% to $2.6 million, now is the time to leverage the power of one of the most powerful storytelling mediums today. From best practices to real-life campaign examples, don’t miss this insights-filled, captivating session and win over your ready-to-book-their-next-getaway consumer.
The Sound of the Future is Health + Wellness : A Sonic Prescription for Better Living (and Better Branding)
Our brains are wired for sound, and a growing body of empirical research demonstrates that music, soundscapes, and noise can have a profound impact on our health and well-being. With the integration of immersive audio, personalized sound, and hearables, the lines separating neuroscience, wellness, and entertainment are becoming blurred. Join us as we explore the world of “sonic tonics” and the power of sound to shape our perception and behavior – and what that can mean for brands in (and out) of the health and wellness vertical.
Connecting advertisers with today’s hottest up and coming creators—something SoundCloud and AdsWizz have perfected. In this session, hear how the world’s largest open audio platform and the leading global technology provider for digital audio advertising solutions have partnered to create one of the most unique offerings in the marketplace for prominent global brands.
As the tribe of female leaders and trailblazers steering our industry expands, we celebrate those strides while also remaining in staunch pursuit of gender equality all the way up the ladder to the C-Suite. Join us for breakfast bites, mimosas, community and fun as we pass the mic to amplify the voices of the impressive women leaders amongst us.
The programmatic space is shifting like never before—are your digital strategies keeping up with the needs of modern consumers? In this session, hear from leading industry experts about the growth and trajectory of digital advertising channels, emerging verticals, and how to be on the frontline of nascent opportunities.
WITH AdsWizz & Women in Programmatic NETWORK
Ellie edwards-scott (M)
co-founder, the advisory collective
Anne Frisbie
SVP, Commercial Partnerships & Business Development, ADSWIZZ
Elli Dimitroulakos
Head of Automation, Americas, Acast
Kathryn Spaeth
Global Chief Transformation Officer, Wavemaker
MICHAL NISSENSON
DIRECTOR OF CUSTOMER MARKETING, GEOEDGE
From Fortnight to Farm Heroes, sound plays an important role in the overall experience of immersive game play by creating tension, adding emotion, nudging behaviors, and solving design problems. How can brands harness the power of sound to reach consumers while they play? We’ll dive into the science and the art of game sound and in-game audio ads, and how gaming is on track to become a significant player in the world of audio advertising, challenging other, long dominate formats.
